Brand Usage & Media Policy
Last Updated: 01/01/2026
Organization: Deedz
Website: https://www.deedz.ca
Purpose of This Policy
The Deedz name, logo, messaging, and visual identity represent trust, integrity, and a commitment to Canada-first economic growth.
This Brand Usage & Media Policy exists to:
Protect the integrity of the Deedz brand
Prevent misuse, misrepresentation, or unauthorized promotion
Ensure consistent, respectful communication
Control how Deedz is referenced publicly and in media
All use of the Deedz brand must align with our values, principles, and governance standards.
Ownership of Brand Assets
All Deedz brand assets are the exclusive property of Deedz, including but not limited to:
The Deedz name and wordmark
Logos, icons, and visual identifiers
Brand colours, typography, and design elements
Website content and written materials
Slogans, taglines, and messaging
Use of these assets does not grant ownership, endorsement, or partnership rights unless expressly authorized in writing.
Who May Use the Deedz Brand
The Deedz brand may be used only by:
Approved sponsors
Approved partners
Approved grant recipients
Accredited media outlets
And only in accordance with this policy and any written permissions provided by Deedz.
Unauthorized use is strictly prohibited.
Permitted Brand Usage
Approved parties may use the Deedz brand solely for:
Acknowledging support received through Deedz
Referencing participation in the Deedz ecosystem
Informational or factual mentions
All usage must:
Be accurate and not misleading
Avoid implying endorsement, ownership, or control
Maintain the dignity and neutrality of the Deedz brand
Prohibited Brand Usage
The following are strictly prohibited without prior written approval:
Altering the Deedz logo, colours, or typography
Using the Deedz name in a way that implies endorsement or approval
Using the brand for political, religious, or ideological messaging
Using Deedz branding in advertising, promotions, or fundraising
Associating Deedz with harmful, illegal, or unethical activities
Registering domain names, social media handles, or trademarks using the Deedz name or variations
Any misuse may result in immediate corrective action.
Media & Public Communications
Media Engagement
Deedz maintains a controlled and values-driven approach to media engagement.
All media inquiries must be submitted in writing
Deedz does not conduct unscheduled interviews or commentary
Leadership identities are not disclosed publicly
Media inquiries should be directed to: info@deedz.ca
Public Statements
Sponsors, partners, and recipients may not:
Speak on behalf of Deedz
Represent themselves as Deedz representatives
Make public claims about Deedz policies, decisions, or approvals
Any public reference must be factual, limited, and respectful.
Use of Deedz Logo & Visual Identity
Use of the Deedz logo requires:
Written approval
Use of official, unmodified logo files
Compliance with brand guidelines (spacing, colour, background)
Logos must never be distorted, recoloured, animated, or combined with other marks.
Testimonials, Stories & Case Studies
Deedz may, at its discretion:
Share anonymized impact summaries
Publish aggregated success data
Individual stories, testimonials, or case studies:
Are never published without explicit written consent
May be declined to protect privacy and anonymity
Participation in publicity is optional, not required.
Social Media & Digital Use
Deedz does not authorize third parties to create social media accounts on its behalf
Tags or mentions must be respectful and factual
Deedz reserves the right to request removal of misleading or inappropriate content
Enforcement & Corrective Action
If misuse of the Deedz brand is identified, Deedz may:
Request immediate correction or removal
Suspend or terminate partnerships or sponsorships
Revoke approval or funding
Take legal action where necessary
Failure to comply may result in permanent removal from the Deedz ecosystem.
No Endorsement Clause
Brand evolution
Legal requirements
Operational needs
The most current version will always be available on deedz.ca.
Questions & Permissions
For brand usage requests or clarification, contact: info@deedz.ca
Written authorization is required before any non-standard use.
Statement of Brand Integrity
The Deedz brand stands for fairness, responsibility, and putting Canada first.
We protect it not for recognition — but to preserve trust.